Leveraging Uniqueness for Luck

Haven’t thought about luck a whole lot, but this concept I found really intriguing, especially for creators who are trying to make a lane for themselves. The whole article is worth the read.

Taken from the article:

Also referred to as luck from directed motion, this type of luck relies on who you are. In other words, your hobbies, traits, or reputation bring you luck.

This type of luck unfolds elliptically and often works indirectly.

For example, Mark Cuban doesn’t receive investment opportunities on a daily basis because of luck. He receives these because he’s Mark Cuban.